Photographer and author, Ari Seth Cohen, is the creator of Advanced Style, a project devoted “to capturing the sartorial savvy of the senior set.” He says, “I feature people who live full creative lives. They live life to the fullest, age gracefully and continue to grow and challenge themselves.”

Ari has a longtime interest in clothing and style and a lifelong affinity for his elders. When he was growing up, his late grandmother Bluma (a librarian) was his best friend; her “energy and attitude towards life” continue to inspire him. As a result, he couldn’t help but question the absence of mature faces in the lifestyle and fashion media. “I noticed a lack of older people in fashion campaigns and street style sites,” he says. “I wanted to show that you can be stylish, creative and vital at any age.”

At 35, Ari is far from being eligible for a featured spot in Advanced Style. Still, he does have a decade’s worth of professional accomplishments. His first book published in 2012 has sold over 150,000 copies worldwide and was quickly followed up by a Coloring Book on the same subject. In addition to developing a blog that’s been touted by the New York Times, the New Yorker, Vogue, and Forbes, Cohen’s photographic work includes the 2013 Summer Eyewear campaign for Karen Walker, a digital campaign for Coach, and fashion editorials for Vogue Australia, Grey Magazine, and German Rollingstone. Cohen recently brought his colorful subject’s to the big screen in The Advanced Style Documentary directed by Lina Plioplyte. In 2015 New York Times fashion director, Vanessa Friedman, credited Cohen with helping to create the recent movement towards the fashion industry embracing older models. Before creating Advanced Style, he spent years working in fashion production and retail management. Ari lives in New York City and Los Angeles, CA. Check out Cohen’s latest book Advanced Style: Older and Wiser HERE.

We are always looking for more Advance Style! If you have a person you would like to suggest email Advancedstyleinfo@gmail.com

For projects and collaborations email Advancedstyleinfo@gmail.com


  • ThetaBara

    As with everything else, it helps to be rich.
    Love it anyway!

  • 2754sdr

    My profile pic at 66 years of age!

  • Elana Gibeault

    How exciting! I’ve found several pics on Pinterest of these amazing women in their advanced years. They are putting all the young ones to shame. They remind me of the freedom of expression the hippies had back in the sixties. Now that I’m in my late sixties, I’m greatly inspired to indulge in expressing myself. Keep the inspiration coming. You are all amazing Goddesses.

  • Hello, I’m 86 years old and still writing books and giving talks to seniors. Last week I spoke about “Orphan Seniors.” My motto is never retire from life.”

  • Chris Kobin

    You wrote beautifully about my Grandmother Ruth Kobin. I was lucky to visit her on Park Avenue (where else would she live?) in June, and she was still vital, funny, and remembered my Grandfather Henry, the man I named my son after. On behalf of my family, thank you Ari.

  • Anne-Maria Ylitapio

    Your documentary ” Advanced Style” just came out in Finland. What a great film. You are doing a super work! I am a ex fashion editor, currently working as a stylist and costume designer for movies and advertising films. Hope to be in touch with you as I do know some fabulous Finnish fashion icons who are in their 70’s and plus. Best regards Anne-Maria Ylitapio, amy@amy.fi, http://www.helsinkiwardrobe.fi

  • Classy look.

  • Silvana Gimenez Amadeo

    Ari, why is your documentary Advanced Syle no longer on Netflix? I really wanted to share it with my teen students at school.
    BTW, isn’t the lovely lady in this photo above the Cool Granny in Hitch?
    Love and all my best from
    Silvana, Argentina